22 December 2008

We're losing so much of what we could have had

Toyota is reporting an expected loss....in profits. Meaning they're not actually going to be losing money, they're just not going to be making as much as normal. Meaning they're still making enough to pay everyone's salary and purchase their raw materials and function normally as a company this year, it's just that their stock value won't be going up as much this year as it normally does.

WTF? This is news? We're supposed to be alarmed or taken aback or worried that another huge automaker isn't doing as well this year as they did last year? The fact that this is going to be front page news and that people are going to be in a tizzy about it is embarrassing. The fact that I got half-way through the article before I realized Toyota's isn't actually going to be losing money is even more embarrassing.

Their sales are down 4%. 4%. They're selling 96 cars this year for every 100 they sold last year. Who gives a shit? An investor guy is quoted as saying "This is very, very, very bad." C'mon, people...I'm starting to think reporters are just putting a pessimistic slant on all of this garbage because people are more inclined to read "doomsday" crap than "everything's going to be fine" realistic news. Don't give in! Realize that there is more to the story than what we hear on NPR or Fox News or any other source of news. But, unfortunately, if any renown politician were to make light of Toyota's situation, they would be branded as unsympathetic and brash.

There's no easy way to wrap this up, so I'll just keep telling myself (and whoever's out there listening) to read (or listen to) every news story with careful and observant scrutiny. And, pardon the pun for most people north of Tennessee, Don't Get Snowed, People!

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